The founder of the cultural organization Branding Heritage, journalist Katerina Frentzou participated in a discussion organized
About the Organisation
The Branding Heritage Cultural Organisation researches the connecting thread between Greek cultural heritage and contemporary creation in fields such as fashion, art, gastronomy, music and design, by highlighting the importance of the synergy between tradition and the contemporary world of business. Since 2018, we conceive projects and events aimed at promoting the timeless influence and broad imprint of ancient Greek culture on the world of creation, while supporting the creators who utilize ancient crafts to design products of cultural value. Having a moral obligation towards the rich tradition of our country, our aim is to preserve its intangible cultural heritage, by strengthening cultural entrepreneurship and promoting the country’s huge cultural wealth across the world.
BH is a cultural institution approved by the Hellenic Ministry of Culture and Sports.
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